Smith & Wilkinson is proud to partner with Municipal Credit Union (MCU) to lead the search for a newly created Director of Strategic Insights.
For over 100 years, MCU has upheld the credit union promise of “people helping people,” serving more than 600,000 members with affordable financial products and services. As one of New York’s oldest and largest credit unions, MCU remains dedicated to supporting its members and employees alike.
Reporting to the Chief Strategy Officer, the Director of Strategic Insights will be responsible for leading a member-centric approach to data analytics and strategic growth. This leader will leverage data-driven insights to identify and recommend high-value growth segments, such as profitable members and priority prospects, across New York City. The Director will aggregate and synthesize data from diverse sources, translating complex findings into clear, actionable recommendations that deepen member intimacy and drive relevant, resonant strategies for both current and prospective members.
For a confidential conversation or additional information, please contact William Wegener or Cameron Boyd.